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On the other hand, Al-Mazaya Report

warns against fruitless real-estate

marketing plans negatively impacting

the real-estate market and the

financial and investment momentum

in the area, most particularly in this

current phase that is witnessing

many government resolutions of

direct consequences to the sector

coexisting with several external and

internal financial economic pressures.

Mazaya Monthly Real Estate Report -

Week 4 - JULY 2015

17

Whereas the Report refers to the

current updates of the region directly

correlating to real-estate marketing

strategies, making them more flexible and

responsive to both positive and negative

events. The report reiterates once again

on the need to continuously establish

confidence between all the parties

while formulating successful marketing

plans and equally considering the

location for real-estate products whether

finalising real-estate lease or sales.

Finally, the Report concludes referring

to the need for real-estate markets

to be more reactive to political

and government resolutions, so

the marketing strategy does not

keep distant from the surrounding

events which are an indicator for

the future and a subsidiary when

deciding on the selection of the

best

real-estate

opportunities.