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Kuwait International Property Show Continues its Functions Up to Next Saturday Evening
Investors’ real estate trends head to promising and stable European markets
The great demand witnessed by Kuwait International Property Show, currently being held at the International Fair Grounds in Mushrif, whose functions will continue up to next Saturday October 10, organized by Top Expo Group, reflects the extent of the Kuwaiti market’s thirst for more real estate opportunities inside and outside Kuwait, after a long period of stagnation witnessed by this market due to the summer holiday and holiday seasons which started last June and only ended after September. Undoubtedly, the volume of current participations in the exhibition, which amounted to approximately 74 real estate companies from inside and outside the State of Kuwait, in addition to the number of visitors increasing daily, are the best evidence for the extent of this thirst after a period of stagnation and absence (so to speak.) In the meantime, the trends in Kuwait International Property Show uncovered a big diversity in the desires of Kuwaiti investors among the exhibition visitors. The great demand for European properties in a number of countries and new markets is remarkable. This means that the real estate companies which offered projects in European countries that have not witnessed demand in the past, found a wide acceptance among the Kuwaiti citizen and investor who has become interested in these countries. Thus, many companies succeeded to market new properties in European countries, including (Spain, Bulgaria, Germany, as well as the traditional European market in Britain).
Al Mazaya Holding
At the beginning, engineer Salwa Melhes, Chief of Al Mazay Holding Company business development and marketing sector, praised Kuwait International Property Show, adding that Al Mazaya’s participation in this exhibition is a continuation of its marketing campaign started at the beginning of 2015 and met success by offering various projects including “Ritim Istanbul” project, and “Queue Point” and Queue Line” in Dubai. She said the marketing campaign of the company involves participation in numerous exhibitions, in addition to the mega marketing campaign inside and outside Kuwait. Melhes considered Kuwait International Show as a fertile ground for selling for Al Mazaya Holding Company. She said every exhibition has its distinguishing real estate identity, and that the current exhibition is characterized by its sales identity contrary to many other real estate exhibitions. Through this participation, Al Mazaya aims at attracting the biggest amount of clients who visit these exhibitions to know everything new all the time.